Cobra Electronics Licensing Data to Navteq?
We are also pleased to announce that we have executed an agreement with a major manufacturer of mobile phones and mobile navigation products to include the AURA (TM) database in their North American and European navigation products that will be released early next year." said Jim Bazet, Cobra's Chairman and Chief Executive Officer.
"This is a significant step in our plan to make AURA the preeminent provider of photo-enforcement alerts globally and is expected to contribute to revenues and earnings in the second half of 2010. Moreover, PPL generated an increase in sales due to the strength of their new product introductions - mobile navigation products tailored to the needs of the professional driver and the recreational vehicle owner. Cobra has recently launched in the U.S. a mobile navigation product for the professional driver that utilizes this successful PPL platform. We are aggressively pursuing new opportunities and expect a substantial improvement in fourth quarter results."
Cobra Electronics (Ticker: COBR) Reports Third Quarter Results | Reuters:
Cobra Electronics (Ticker: COBR) Reports Third Quarter Results | Reuters:
How much due diligence did the "licensee" (Navteq owned by Nokia Ticker: NOK) do on where Cobra acquired the AURA database information and how they plan to keep the information fresh?
See our previous article on this topic from June of 2009:

2 comments:
I am curious how you know cobra is going with navteq owned by nokia? They actually said they couldn't say who it is. If you can tell me, I'd appreciate it. crljacobi@gmail.com
There is only one major manufacturer of mobile phones and navigation products in the U.S. and that is Nokia / Navteq. Its not hard to figure out if you read the 10Q and know the industry.
http://cobraelectronics.com/forInvestors.cfm
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